In terms of color, peas are a great way to find a comparison. Take canned peas for instance, with a murky, almost ashen look. That is what dead matcha looks like…poor quality or way beyond the expiration date or matcha that has been exposed to the open air for far too long. Frozen peas on the other hand are bright, fresh and vibrant green…not quite as vibrant as some of the best matcha, but close! These happy dudes represent quality, fresh matcha, made in Japan! Once you’ve seen the ultimate vivid neon-green matcha, you can spot inferior matcha instantly. You’ll never forget the piercing green hue of this high-quality mesmerizing powder.